"A lot of great people are here that deserve to have something new open up or stay in town," Dzwonkowski said. She said Merrill is the best place to open a second ice cream shop because the community is supportive of family business and loves having something new in town. "I’ll probably be there a whole lot this summer." “A huge benefit is that we’re in Merrill and I’m able to be there every day to oversee the operations," Dzwonkowski said. NEWS New ice cream shop to open in old Briq's Soft Serve location in Merrill Megan Stringer Wausau Daily Herald 0:04 3:56 MERRILL - Although Merrill will lose its Briq's Soft Serve this. She said there has already been high interest for employment on Facebook and among her teenage son's friends. But Dzwonkowski isn't worried about staffing both ice cream shops and will likely rotate staff between the two. When Briq's announced the closing of its Merrill and Edgar locations last week it cited a lack of staffing as the reason. "I want to play off the ballpark feel, make it more cozy, like somewhere you can go for food and not just ice cream," Dzwonkowski said. (Wausau, WI) I was staying in a hotel near Stewart Ave in Wausau and was traveling. QDOBA Mexican Eats () Fast Food, Mexican Distance: 0.07 miles. See restaurant menus, reviews, ratings, phone number, address, hours, photos and maps. There will also be ice cream from the Chocolate Shoppe Ice Cream Company based in Madison.Ĭustomers can expect the menu to change and grow at Studio 808 as well.ĭzwonkowski said she plans to change up the look of the building and make it her own. View the menu for Briqs Soft Serve and restaurants in Schofield, WI. It will continue to sell soft serve, as Briq's did. The food menu isn't definite yet, but it will be similar to those offered at Studio 808. RELATED: Navieve Fromagerie cheese shop up for sale RELATED: Briq's Soft Serve closes Merrill, Edgar locations The new shop will feature a classic concession stand atmosphere, with only outdoor seating, and sell quick-yet-healthy food options in addition to ice cream. The proximity to Council Grounds State Park and the Merrill Area Recreation Complex made it the perfect spot to create that space, Dzwonkowski said. She found the location, 501 Grand Ave., to be perfect and saw a chance for expansion on Merrill's west side. She hopes to begin renovations as soon as it's warm enough and wants to open "as early as we can." The shop will likely be open on a seasonal basis.ĭzwonkowski said when the opportunity to take over the space came up it just made sense. The ice cream stand will open in April, pending the weather, Dzwonkowski said. Shelby Dzwonkowski, owner of Studio 808 ice cream and ceramics and co-owner of the Cosmo Theatre in Merrill, hopes to call the new ice cream shop and concession stand The Grand Stand. "It would have been our choice to stay if we could find enough workers.MERRILL - Although Merrill will lose its Briq's Soft Serve this spring, it's gaining a new ice cream shop in its space. “We really appreciated our time in those communities," Briquelet Miller said. Locations in Rib Mountain and Mosinee will follow after that, with the Rhinelander and Minocqua outposts opening later this spring. The Weston shop will open this Saturday, Briquelet Miller said, and Wausau in mid-February, weather permitting. Plans still are being finalized.īriq's other locations, currently closed for the winter season, will open as normal as the weather warms up. The family business first opened in Wausau in 1985. Briquelet Miller and her husband now run the business after her father retired.īriq's Soft Serve still plans to operate a concession stand in Wausau's new Riverlife area. "It is very important to us that we maintain our high standards of giving our customers the best Briq's experience every single visit, which was getting hard to do without spreading our team too thin," the company announced in a Facebook post Saturday night.īriq's has operated the ice cream shop in Merrill for 18 years, and the Edgar location for nine years. Its what other vanillas.' Ice Cream Parlor in Wausau, WI. RELATED: Navieve Fromagerie owners look to sell Wausau specialty cheese shop Read 10 tips and reviews from 198 visitors about ice cream and good for working. Briqs Soft Serve: Always great - See 36 traveler reviews, candid photos, and great deals for Wausau, WI, at Tripadvisor. RELATED: Cheers bar closing due to Thomas Street expansion in Wausau "It's a tough decision to close a busy location," Briquelet Miller said, but the family business has to take risks in order to grow. They weren't able to find enough local help and had lost a long-time Merrill manager in the last year. The two locations are closing due to staffing issues, co-owner Holly Briquelet Miller said. MERRILL - Residents in Merrill and Edgar won't see their local Briq's Soft Serve locations open this spring. Briqs Soft Serve: Tasty treats all around - See 36 traveler reviews, candid photos, and great deals for Wausau, WI, at Tripadvisor.
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